I'm a UX/UI Designer currently working as Web Design Lead at Taylerd digital agency. I work end-to-end from discovery to dev-ready delivery, with a strong focus on marketing sites, conversion-oriented interfaces, and scalable design systems. I'm looking to keep growing within conversion-focused design and move toward more complex products where customer expansion happens in product-led ways.
Position Green (UX Design, Design Systems — 2025 – 2026)
Position Green is an ESG software platform used by over 1,000 companies to manage sustainability data, automate reporting, and drive business value. Working as an embedded designer one day a week over the course of a year, I redesigned key parts of their web presence, focusing on information architecture, a scalable design system, and conversion-focused design.
Qasa (UX Design, UI Design — 2023)
Qasa is the main rental platform in Sweden, and now expanding to the rest of Europe. I teamed up with them to improve their tenant profile ads. My assignment was to completely reimagine the profile ads; discover what information to include in a profile, how to present the information and to align the UI with their new brand.
Arbesko (Web design — 2025)
Arbesko, Sweden’s only remaining safety shoe manufacturer, has been crafting footwear in Kumla since 1839. To help them reflect their strong heritage while looking ahead, I designed a modern website that highlights their craftsmanship and positions the brand confidently for the future.
